Who we serve

Built for the small businesses that build America.

Roofing company, coffee shop, salon or law office — if you have customers, we can build the digital backbone that keeps them coming. No industry is too small, too niche, or too "not online enough".

Industries

Six categories, and plenty that don't fit neatly in one.

Category 01

Trades & home services

Service businesses that work in homes and on properties. You are booked solid by word of mouth — but a modern site with AI lead capture means you stop missing opportunities while you are up a ladder or under a sink.

Roofing · Plumbing · HVAC · Electrical · Landscaping · General contracting · Tree removal · Restoration

Category 02

Food & hospitality

Where every customer interaction matters. A site with online ordering or reservations, plus AI that handles questions about menus, hours and bookings while you focus on the food and the room.

Restaurants · Cafés · Bars · Caterers · Food trucks · Bakeries · Breweries · Bed & breakfasts

Category 03

Health & wellness

Appointment-based businesses where booking convenience and reputation are everything. Modern booking forms, AI chat that answers common service questions, and review automation that protects your standing.

Salons & barbershops · Spas · Gyms · Chiropractors · Dentists · Massage therapists · Personal trainers · Yoga studios

Category 04

Retail & shops

Small retailers competing with big-box and online giants. A site that shows your products properly, drives foot traffic, and lets customers ask about stock through AI chat without you staffing it.

Boutiques · Specialty shops · Flower shops · Bookstores · Vintage & antiques · Toy stores · Gift shops · Art galleries

Category 05

Professional services

Trust-driven businesses where your website is the first impression. A polished site plus AI that pre-qualifies new clients, and follow-up that keeps prospects warm through a long decision.

Lawyers · Accountants · Consultants · Real estate · Insurance · Financial advisors · Marketing agencies · Notaries

Category 06

Creative & specialty

Independent professionals and niche businesses where a good website is the difference. Custom design that reflects your work, and automation that handles enquiries while you focus on the craft.

Photographers · Pet care · Tutors · Freelancers · Wedding vendors · Cleaning services · Music teachers · Specialty trainers

Hear yours

What it sounds like in your trade.

The same assistant, trained on a different business. Pick a category and read a real exchange — these are the questions each trade actually gets asked, at the hours they get asked.

Roofing company · 7:48pm
VisitorHi, I've got a leak coming through the ceiling. Do you do emergency call-outs?
AssistantWe do — leaks are a same-day job for us. Can I take the address and a number, and roughly when it started? I'll get it flagged as urgent.

Captured: name, address, phone, job type — urgent. Owner notified.

Restaurant · 10:12pm
VisitorDo you have a table for six on Saturday, and is your kitchen open late?
AssistantSaturday has space at 6:30 and 8:45, and the kitchen runs until 10. Shall I hold one of those for six?

Captured: party size, preferred time, contact. Booking request sent.

Salon · 6:20am
VisitorAny chance of a cut and colour this week? I can do mornings.
AssistantThursday 9:15 and Friday 10:00 are both free for a cut and colour — that's about two hours. Which suits?

Captured: service, availability, contact. Appointment request sent.

Boutique · 9:35pm
VisitorDo you have the navy jacket in a medium, and can you hold it?
AssistantLet me take your name and number and I'll have someone check the rail first thing and hold it for you if it's there.

Captured: item, size, contact. Stock check queued for open.

Law office · 11:02pm
VisitorDo you do free consultations? I need to sort out a will.
AssistantWe do — the first call is free and usually takes about twenty minutes. What's the best number and time to reach you?

Captured: matter type, contact, preferred time. Consultation requested.

Photographer · 8:14pm
VisitorAre you free for a wedding on the 12th of June, and what do you charge?
AssistantJune 12th is open. Packages start at a half day and go up from there — if you send your venue and rough timings I'll get you exact pricing.

Captured: date, event type, contact. Availability confirmed.

What's included

The same standard, whatever the trade.

A site designed for your industry

Built from scratch for how your customers actually decide — not a recycled template with your logo dropped in.

AI chat trained on your business

Knows your services, hours, pricing and tone. Captures leads around the clock.

Industry-specific automation

Follow-up sequences and review responses tuned to your customer journey, not a generic template.

Real support

Updates, changes and questions handled by someone who knows your business.

Your business, built for the modern web.

Find your category, get in touch, and we will start building. Most projects launch within two weeks of kickoff.